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Each and every Which Wich® location is filled with positive values and good Vibes—five official Vibes to be exact. These Vibes represent what we hope to contribute to the communities where our storefronts are located. By spreading good Vibes, we are creating a positive feeling in the guest through our actions as an overflow of our philosophy. Our guests come to us for a stop in their daily routines—we want them to leave in an even better mood than when they walked into our doors.

Feel the Vibe

Our five official Vibes are some of the most important things that you, as a potential franchisee, can consider in the franchise process. If you identify with our passion for creativity, innovation, positivity and fun, chances are you’ll be a great fit.

These Words Symbolize
Our Company Vibes

  • Smile

    Happiness, Joy, Friends, Fun, Customer Service

  • Love

    Heart, Health, Soul, Giving, Caring, Warmth

  • Voices

    Music, Harmony, Creativity, Atmosphere, Sound, Vitality

  • Peace

    Mankind, Compassion, Tolerance, Unity

  • Global

    International, Environmental, Experience, Outreach

Spread The Love

Project PB&J provides food, comfort and a little happiness to the people who need it most. Find out how you can help!

Flag Your Bag

Every year during Flag Your Bag™, we take the patriotic bags people create, fill them with treats and give them to service members and veterans.

Ready To Take The Leap?

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