Which Wich® Announces Cardiff, Wales Launch with Breaking Brands Management

Which Wich® is thrilled to reveal its latest milestone: a landmark multi-unit franchise agreement with Breaking Brands Management, bringing the first Which Wich location to Cardiff, Wales.

Breaking Brands is a dynamic, fast-growing UK-based company known for creating and operating distinctive dining and entertainment venues nationwide. Each concept reflects its dedication to originality, quality, and exceptional guest experiences, setting new standards in hospitality. At the heart of their success is an outstanding team of more than 400 talented staff members who deliver on that promise every day.

According to Breaking Brands, this Cardiff opening is just the beginning of a larger UK rollout. Which Wich is proud to partner with such an innovative group to redefine the way the UK enjoys sandwiches—one custom-crafted “wich” at a time. The official announcement can be read HERE!